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How to plan your book launch (part one)
How to plan your book launch (part one)

If you are looking for a step-by-step guide so you can plan your book launch, this post will explain what you should do before publication day.

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Author Tips, Book Marketing, Blog, Book LaunchSam MissinghamOctober 2, 2018Beginners, Author BlogComment
How to get book reviews - practical tips
How to get book reviews - practical tips

This post will give you practical tips to help you get book reviews. This is aimed at authors.

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Book Marketing, Book Reviews, Blog, PublicitySam MissinghamSeptember 9, 2018Blog, Author BlogComment
31 influential crime fiction bloggers
31 influential crime fiction bloggers

These 31 book bloggers are the most influential crime fiction bloggers in the UK, they help introduce readers to new authors and books.

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Book Marketing, Book Bloggers, BlogSam MissinghamSeptember 6, 2018Crime, Beginners, Intermediate, Advanced, BlogComment
7 SEO Tips for Author Websites
7 SEO Tips for Author Websites

Ecommerce and SEO expert, Wayne Timbrell explains the basics and gives simple tips on improving authors’ websites so search engines can find them.

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Audience, Author Websites, Author Tips, Book Marketing, SEO, BlogSam MissinghamJuly 30, 2018Blog, IntermediateComment
Hybert Design
Hybert Design

The Empowered Author Recommends: Cover Designer 

Hybert Design is creative agency founded in 1975, they believe in design thinking to solve business problems. 

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RecommendsSam MissinghamJuly 15, 2018Cover Designers, DesignComment
Amazon Marketing Services (AMS) - a case study from author Mark Brownless
Amazon Marketing Services (AMS) - a case study from author Mark Brownless

Learn how to use Amazon Marketing Services with author, Mark Brownless as he learns through doing.

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Audience, Self publishing, AMS, Paid-for advertising, Blog, Book MarketingSam MissinghamJuly 4, 2018 Comments
Authors, not sure where to start with book marketing? Start here.
Authors, not sure where to start with book marketing? Start here.

If you’re an author trying to understand the book marketing options available, then this post will give you guidance on where to focus your energies and links to trusted resources and advice.

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Book Marketing, BlogSam MissinghamJune 22, 2018Beginners, Author Blog Comment
Sell the sizzle not the sausage
Sell the sizzle not the sausage

Find out why Greggs are SO brilliant at marketing and what us book folk can learn.

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Audience, Book MarketingSam MissinghamMay 31, 2018 Comments
Book marketing, publicity & creative May round-up
Book marketing, publicity & creative May round-up

Here's my round-up of latest news, podcasts, blogs on all areas of book marketing, publicity and creative from May 2018.

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Audience, Blurbs, Book Marketing, Copywriting, Cover Design, Email Marketing, Self publishing, Social Media TipsSam MissinghamMay 30, 2018NewComment
Clare Painter
Clare Painter

The Empowered Author Recommends: Rights & Contracts Consultant

Clare Painter is an expert on publishing contracts, licences and permissions. 

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RecommendsSam MissinghamMay 15, 2018Rights, Copyright, Contracts
Book marketing, publicity & creative April round-up
Book marketing, publicity & creative April round-up

Here's my round-up of latest news, podcasts, blogs on all areas of book marketing, publicity and creative from April 2018.

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Audience, Blurbs, Book Marketing, Copywriting, Cover Design, Email Marketing, Self publishing, Social Media TipsSam MissinghamMay 8, 2018NewComment
Blog post ideas for author websites
Blog post ideas for author websites

Keep readers coming back to your website with fantastic blog content. Be inspired. 

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Author Tips, Author Websites, Book Marketing, BlogSam MissinghamApril 15, 2018Comment
Book marketing, publicity & creative March round-up
Book marketing, publicity & creative March round-up

Here's my round-up of latest news, podcasts, blogs on all areas of book marketing, publicity and creative from March 2018.

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Audience, Blurbs, Book Marketing, Copywriting, Cover Design, Email Marketing, Self publishing, Social Media TipsSam MissinghamApril 1, 2018NewComment
My House of Lords Speech
My House of Lords Speech

My speech at The House of Lords supporting the Alliance of Independent Bookshops. With huge thanks to Simon Key of the Big Green Bookshop.

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Sam MissinghamMarch 28, 2018Comment
Show me the money
Show me the money

Traditionally published authors are spending their own money on their marketing - I was surprised to the extent that this is going on.

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Audience, Book Marketing, Author Tips, BlogSam MissinghamMarch 20, 2018 Comments
Blurbed Lines
Blurbed Lines

Author, Kerry Wilkinson gives his advice on writing effective book blurbs. 

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Author Tips, Book Marketing, Cover Design, Blurbs, Copywriting, Design, Blog, WritingSam MissinghamMarch 15, 2018Design, Beginners, Intermediate, AdvancedComment
An email marketing case study (for books)
An email marketing case study (for books)

A totally transparent email marketing campaign of a Lounge Books deals email. And I give you lots of tips on making email marketing work for you.

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Author Tips, Email Marketing, Book Marketing, BlogSam MissinghamMarch 12, 2018 Comments
10 must-attend events for authors at THE London Book Fair
10 must-attend events for authors at THE London Book Fair

If you're an author looking to learn more about book marketing, publicity and gain some tips and techniques for selling more books, then put these events at the fair in your plans.

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Author Tips, Book MarketingSam MissinghamMarch 9, 2018Comment
Building your author newsletter list
Building your author newsletter list

Not sure if you should build your newsletter list or if email marketing sells book. Follow these very practical ideas for launching your author newsletter and building your list for free.

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Book Marketing, Email Marketing, Author Newsletters, BlogSam MissinghamMarch 7, 2018Author BlogComment
Why authors should never design their own covers (Without help).
Why authors should never design their own covers (Without help).

Award-winning designer Mark Ecob on how to get the best out of working with designers.

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Author Tips, Cover Design, Design, BlogSam MissinghamFebruary 23, 2018Design, Author Blog Comments
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The Empowered Author offers book marketing advice, practical tips and insight from experts. Whether you're an indie author, hybrid or traditionally published, empower yourself to market and sell more books and understand the publishing business. DECK

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