Book marketing, publicity & creative March round-up

I've found the latest blogs, news, podcasts and more on all book marketing, publicity and creative topics. Latest thinking from both indie and traditional publishing thinking and the wider digital marketing landscape, all in one place.

If you'd like even more book marketing insight for free, sign up to the Lounge Marketing newsletter.


10 must-attend events for authors at London Book Fair (on book marketing & publicity) - Lounge Marketing

New TV Book Club hosted by Zoe Ball announced - The Bookseller

ABCD best cover design award winners - Spine Magazine

Book Marketing Society seasonal winners announced - The Bookseller


Book Marketing, Publicity & Creative Latest

Writing effective book blurbs by author Kerry Wilkinson - Lounge Marketing

How to promote non-fiction, does Kindle Scout work, how to get reviews and more - Alli Podcast 23/3/18

Promote Your Book on a Budget - Blog

David F Berens has his author platform scrutinised (BookLab) - Mark Dawson’s Self Publishing Formula Podcast

How to Get Algorithm-Busting Engagement on Facebook - Smarty Pants Book Marketing Podcast

So what’s this GDPR malarkey then? - Bookswarm blog

Creating an Effective and Timely Book Publicity Plan - Reedsy

Deconstructing Word-of-Mouth with Mark Coker - Publishers Weekly

8 Tips to Grow Book Sales by Promoting Backlist Titles - Blog

Joanne O'Neill on designing the cover of This Could Hurt  - Spine Magazine


Digital Marketing Latest

Instagram launches shoppable posts as it looks to play a bigger role in ecommerce - Marketing Week

How to Analyze Instagram Stories With Instagram Insights - Social Media Examiner

How This Founder Turned Her Newsletter, Girls' Night In, Into a Full-Time Job -

Personal Branding: How to Create and Market Yourself - Social Media Examiner Podcast

Evergreen posts

Building your author newsletter lists - Lounge Marketing

Book marketing podcasts - Lounge Marketing

Twitter for authors - Lounge Marketing

Building your author marketing platform - Lounge Marketing



Learn how to use Amazon Marketing Services - Free course from Dave Chesson's Kindlepreneur

If you'd like even more book marketing insight for free, sign up to the Lounge Marketing newsletter.

Becoming a Lounge Author Member will give you access to experts, over £700 worth of perks and discounts, exclusive content, exposure on Lounge Books and more. Find out more here.

Love to hear from you in the comments, or by email.