RE-Watch the expert Q&As
Expert Q&A Videos - Members
Join Sam Missingham and Katie Sadler as they talk you through everything you need to know about author newsletters.
* Why you need one
* What content you should include
* How frequently you should send one
* How you can plan your newsletter and social activity at the same time
* Getting design and voice right
* How you build your subscriber list
* Which email platforms are available
* How landing pages work
* How you can use your newsletter to support you beyond selling books
How to plan your marketing activity for the year, where to focus your energy, and where to spend your money and time. You can download your annual book marketing template, and workbook for this session too.
Learn:
How to run a pre-order campaign and why
What is a proof/ARC?
How to get an endorsement for your book
How to separate out campaign activity and building your platform activity
How to plan a year of content and use it across your channels
Where to spend your money
How to complement your publisher's marketing activity and much more
If you’re an author and you want to find out everything about Kobo and how you can sell your books globally, then do watch this video. What you’ll learn from Nick Coveney:
* Who is Kobo?
* Who are Kobo readers and VIP readers?
* How can you sell your books internationally?
* How do you self publish on Kobo Writing Life?
* How do promotions work on Kobo
* How Kobo can support you
* What can authors expect next?
If you are starting out as an author/illustrator this is a must-watch, Rob is extremely generous with is advice, tips and insights.
* How Rob got his first book deal
* How he has built huge audiences across social media
* Creating a performance for kids
* How #DrawWithRob happened and how he broke a world record
* Connecting with readers, parents & teachers
* Advice for author/illustrators on getting started
Early writing inspiration
Route into publishing
Giving up the day job
The success of Chocolat
Defying categorisation
Thoughts on ageism & sexism
How Society of Authors supports authors
If you’re not sure where to start with your book marketing, this session is for you. Who are your comp authors and how can they help you? What should be in your author platform? How to identify your target readers. And much more.
* What's in The Bookseller?
* Impact of Amazon's innovation
* Do we publish too many books?
* Views on self & trad publishing
* How to pitch The Bookseller
* Views on Waterstones
* Views on indies
* How to approach an agent
* Improving your craft
* Writing a great cover letter and synopsis
* Coping with rejection
* How agent/author relationship works
* Book trends
* Why Louise chose indie publishing
* Advice for other authors choosing publishing routes
* Louise's writing process
* How Louise writes so prolifically
* Practical marketing tips